Work done in:
Product: Website page
Company: Pandora BRAZIL
Position: UI & Product Design
Language used: Portuguese*
The customer requested a landing page for Black Friday 2021 where they could present discounted products and allow the user to make the purchase faster.
This landing page was exclusive to leads.
There are 8 collections in total.
Because of this I did a Heuristic Analysis to make the distribution of the elements more accurately.
- Timeless
- Pandora ME
- Pandora Moments
- Star Wars
- Reflexions
- Harry Potter
- Pandora Signature
- Disney
I have placed images of the jewels in each representation of the collection in which they belong. These jewels were inserted in a way that their details were in evidence, valuing the pieces even more.
I’d highlighted Pandora’s two main collections. I placed it next to each other, under the title and subtitle.
For each one I suggest a phrase and added a CTA.
Translate:
Title: Padora Collections
Subtitle: A universe of stories told with Pandora jewels.
CTA: Discover
I’d highlighted Pandora’s two main collections. I placed it next to each other, under the title and subtitle.
For each one I suggest a phrase and added a CTA.
Translate:
Title: Padora Collections
Subtitle: A universe of stories told with Pandora jewels.
CTA: Discover
The other collections were placed 3 by 3 in each row, with the information about each one below the represented images.
I provided a space of 3 lines for the descriptions and a more discreet button.
At the bottom of the page I added a promotional banner for the jewelry box, as customers will need to have a suitable place to store the jewelry from their desired collections.
I predicted 1 line for the title, 2 lines for the description and a “check it out” CTA.
At the bottom of the page I added a promotional banner for the jewelry box, as customers will need to have a suitable place to store the jewelry from their desired collections.
I predicted 1 line for the title, 2 lines for the description and a “check it out” CTA.